IBS cards is a large scale printing company on the Gold Coast. They have thousands of customers throughout Australia and New Zealand and dispatch several hundred orders everyday.
Founder, Scott Siganto loves to push the boundaries. He started this business 18 years ago and IBS Cards is now seen as a technology leader in their industry, all the while delivering exceptional service and experiences to their customers.
In order to give their customers control and information at their fingertips, IBS goes further than many of their competitors. They offer much of their services online (quoting, ordering, shipping and payments). They've worked hard to handle the complexity of the extensive ordering options per product, and different pricing tiers per client.
IBS already had a website however it was based on a proprietary framework. Much of the functionality was there, but performance was slow, felt buggy, and lacked cohesion between the backend and the interface that customers were presented with. The foundation wasn't solid which limited the potential to expand their offering and enhance the customer experience.